As a young lass in college, I heard that designers should aim to be style-agnostic, and illustrators should have a distinct style. While that statement doesn’t always ring perfectly true, being able to guarantee a particular aesthetic seems like an asset for a freelancer.
Whereas some illustrators use mark-making or historical homage as their hallmark, Michela Picchi distinguishes her illustrations with a consistent color palette. Instead of reaching for the oft-used black-and-white (or black-and-gold), Michela’s palette is a vibrant set of colors that works nicely across client and personal projects:
The Berlin-based, Italian illustrator’s work especially hits high notes when abstract: